IndieSpace Logo Usage Guide

IndieSpace celebrates and centers independent theater-making in New York City. The IndieSpace brand helps to clearly identify the organization, set it apart from others, and ultimately create relationships with our communities. The IndieSpace logo is an integral expression of this mission and its visual identity. When used consistently across all touchpoints, the logo helps create presence and brand relevance.

Primary Logo

The primary logo is below; it always appears in black as shown. “Indie Space” sits within a square, representing the collective independent theater-making space. The square should never be filled with white or another color, yet it can sit on another color with the original logo elements in black. The logo must appear transparent as shown on the right below. Never distort or manipulate the logo in any way.